print \ design
The summer is a critical time of the year for many of our clients in the tourism and hospitality sector along the North Coast. The “off-season” sees a huge amount of work on facilities, training, new product development and marketing.
Rathlin Island is a wonderful place just a (long) stone’s throw away from us and the islanders understand the importance of raising their profile and welcoming visitors in a way that is true to the island.
We designed a visitor guide to the island that would both attract and inform potential visitors. We chose 16pp A5 format as it allowed us to arrange the wealth of information about the island clearly in sections but still be user-friendly. The A5 panel size gave us scope to feature as many wildlife and landscape photographs as possible. The success of this leaflet would be that Rathlin starts to become a much less hidden treasure…